Joe Leiner

Joe Leiner is a graphic designer from Luxembourg, who stumbled upon DIY vinyl toys a few years ago, as he was searching for pens and spray cans on ebay. Immediately hooked on designer toys and gradually moving towards the sofubi (Japanese soft vinyl) side of things, he’s been running Lowbrownie.com since 2012 and writes about new releases from the land of soft vinyl ever since, while being an avid collector himself.